Niterra’s new EMEA Regional Headquarters "The Square"

Task:

Ignition and vehicle electronics specialist Niterra manages business activities for the whole EMEA region from its regional headquarters in Ratingen, Germany. In late May of this year, the company relocated its premises to ‘The Square’, a new office building which incorporates modern office culture and an ideal hybrid-working environment. The concept embodies an interactive and collaborative experience for employees and is a key element of Niterra’s commitment to sustainability. At the same time, it marks a significant milestone in the company’s transformation towards the four core pillars of Mobility, Medical, Environment & Energy and Communications, which make up its new enlarged business portfolio.

Service:

• Copywriting of the new office guidelines, posters and leaflets
• Copywriting internal and external communications in English and German
• Screening of local media contacts, inviting editors and attending the inauguration
• Follow up of local media and clipping of publications

Results:

In a timely manner, bmb-consult created all the necessary reallocation documents to make the transition to a new office culture as easy as possible. Through the involvement of local media, Niterra achieved coverage in several publications with regards to the official inauguration.